El próximo 9 de octubre, Madrid se convertirá en el epicentro de la experiencia de cliente con CX Congress 2024, organizado por Dir&Ge. El encuentro, que tendrá lugar en Truss Madrid del...
Esta transformación, que se ha llevado a cabo durante el último año sin cesar la actividad del espacio comercial, ha supuesto una inversión de 16 millones.
Hablamos con Fátima Domínguez, responsable de Servicios Creativos en VIA Outlets España, sobre interiorismo comercial y cómo el diseño de los espacios influye en la experiencia de compra.
Lola Bañón, directora general de Carrefour Property España, aprovechó su intervención para anunciar que su proyecto de usos mixtos Puerta de Alicante abrirá en 2025.
Pablo Buendía, Leasing director de Gentalia, nos explica cuáles son los desafíos a la hora de equilibrar el mix comercial y las claves de un sector en constante movimiento.
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