La inversión de la cooperativa alcanzó los 167,3 millones de euros, destinada principalmente a la apertura de 67 nuevos supermercados –15 Consum y 52 Charter–, así como a la ampliación y reforma de 19 tiendas.
El acuerdo, que entrará en vigor en 2026 y durará diez años, se enmarca en la estrategia de sostenibilidad de Makro en la que la reducción de las emisiones es una de sus prioridades.
Charlamos con Juan Fernández-Estrada y Nacho Rivera, fundadores de Blue Banana, quienes repasan el crecimiento de la marca y adelantan sus líneas de estrategia para el futuro.
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