El objetivo de la enseña es que en 2024 haya 40 tiendas en EE. UU. y que este país se convierta en uno de los cinco principales mercados del grupo en términos de facturación.
Se trata de Alison Rehill-Erguven, directora general de Cenomi Centers; Joanna Fisher, directora general de ECE Marketplaces; y Cindy Andersen, directora general de Ingka Centres.
La compañía ampliará su presencia en Rotterdam, con la apertura de una tienda en el centro comercial Zuidplein y la reforma de su flagship store en la ciudad.
Los españoles posicionan el precio (62 %) como el factor más importante a la hora de fidelizarse con una marca, incluso por encima de la calidad del producto (55 %).
La tienda, que dispone de más de 900 m² de superficie de venta y comercializa las líneas de Woman, Man y Kids, está situada en un edificio protegido en el centro de la ciudad.
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