Una encuesta realizada por Womenalia en colaboración con Amazon refleja que la falta de tiempo, personal especializado y formación son las principales barreras para la digitalización de las mujeres emprendedoras.
En el caso de las mujeres, la mayor parte de ellas están influenciadas por el marketing y la publicidad (74 %), mientras que, en el caso de los hombres, la cifra desciende hasta un 71%.
Dos años después de la irrupción de la COVID-19 en España, la economía española parece vislumbrar la senda de la recuperación, tal y como apuntan las últimas previsiones del Fondo Monetario Internacional.
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