El nuevo local, con una nueva y renovada imagen, se encuentra ubicado en la calle Alcalá número 4 y se convierte en la flagship de la enseña en la capital.
Con esta nueva inauguración, Burger King España cuenta ya con 114 restaurantes en la autonomía, de los cuales 56 se ubican en la provincia de Valencia.
Hablamos con Wenceslao Barios, key account manager de Gentalia, para que nos explique cuáles son los desafíos de la compañía y su estrategia de gestión de los espacios comerciales.
La compañía se ha convertido en el inversor principal de Booh! mediante una entrada de capital de hasta 3 millones de euros durante los próximos 2 años.
Andalucía es la comunidad autónoma española en la que ambas firmas cuentan con un mayor número de heladerías: 6 de Ben & Jerry’s y 13 Gelaterias Carte D’Or.
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