Firmas nativas digitales como Born, Incapto, Blue Banana, Tropicfeel o Alohas se han incorporado a la oferta comercial de L'illa Diagonal tras consolidarse en el canal online.
Las cinco mejores obras recibirán un premio de 1.500 euros y serán expuestas en las pantallas del centro comercial Vialia Estación de Vigo de noviembre de 2022 a febrero de 2023.
Según un estudio de Toshiba, un 30 % de los consumidores aumentaría su compromiso de compra con su comercio habitual, si éste ofreciera más opciones de compra y alternativas digitales, entre las que la capacidad de autoservicio se mantiene en el primer lugar.
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