Dicho sello es un aval externo que reconoce la efectividad de las medidas implementadas por la compañía bajo las iniciativas #DesperdicioAlimentarioZero.
A través de esta alianza, los restaurantes propios de Vips ofrecen la posibilidad de salvar packs sorpresa con su excedente de comida diario a precios asequibles.
Así, la cadena de supermercados ha salvado ya más de 57.000 packs de comida, el equivalente a más de 57 toneladas de alimentos que no han sido desperdiciados.
Mediante este convenio, los 37 centros que la compañía tiene en España se comprometen a donar alimentos básicos que se entregarán a aquellas personas que más lo necesiten.
De este modo, Alcampo se convierte en la primera cadena de supermercados a nivel nacional en España que logra alcanzar esta cifra de comida salvada a través de la app Too Good To Go.
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